Outdoor
 
   
 

Department of Transport

Keep Your Distance

This work was created for The Dukes of Urbino, by The Jupiter Drawing Room. The message "IF YOU CAN'T READ THIS YOU'RE TOO CLOSE" is seen clearly from a distance, but the closer you get to the back of the bus, the more the type distorts until it becomes indecipherable.

 
  award

Cannes

Shortlist - Best Use of Mixed Media
 
  award

One Show

Silver - Design
 
  award

One Show

Bronze - Exceptional Innovative Marketing